Why Standard SEO Fails for “Your Money or Your Life” Topics

When a search query can impact a person’s health, finances, or safety, Google holds the results to a much higher standard. Generic blog posts and keyword stuffing don’t just fail—they can actively harm your brand’s credibility. To rank in these critical niches, you need to prove your **Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T)**. We specialize in building that proof into every piece of content we create.

The Data-Driven Case for SEO

68% of all online experiences

Begin with a search engine. If you're not on the first page, you're invisible to the vast majority of your potential customers.

14.6% close rate for leads

Leads from SEO close at an average rate of 14.6%, compared to just 1.7% for outbound leads like cold calls or print advertising.

90% of users trust search and online reviews

Over 90% of people say they are more likely to trust and click on a brand that appears in the top organic search results over a paid ad.

Ready to become the authority in your niche?

Lets build a strategy that dominates the new landscape of AI-powered search.